LCUW campaign entering home stretch

As December approaches, Lycoming County United Way (LCUW) officials have reported the 2012/2013 campaign has raised $759,443. That is $963,868 short of its targeted $1,723,311 goal to meet the needs of the 38 human service programs operating under the organization’s umbrella.

“We still have a lot of work to do to close that gap and accomplish our mission. Recent history has shown that December has been a very positive month so we are optimistic that we will have a strong stretch the next few weeks to reach what is needed,” said Virgil Probasco, the 2012 volunteer campaign chair.

“Each campaign is unique to itself, but when we compare where we were last November 30 to where we are this year we are actually about $14,000 ahead of 2011. The devastation caused last year by the floods slowed the early campaign results but in some ways it heightened the awareness of the importance of helping others. That translated into some positive results for our campaign. This year we are experiencing a slight decline in some areas due to gifts that are being directed to the victims of Hurricane Sandy.”

Many of the larger workplace campaigns throughout Lycoming County have yet to complete their in-house employee campaigns. With nearly 60% of campaign gifts coming from the workplace, the achievements of these campaigns will have a significant impact on the success of the overall campaign results.

“We greatly appreciate the support we annually receive from workplace campaigns. The timing as to when business choose to run their campaign greatly varies. In recent years we have received results later than was the case five or ten years ago. Consequently we have now found that it will be late January or early February until the results are known. It used to be we could report this information prior to Christmas,” explained Scott N. Lowery, LCUW executive director.

Ron Frick, the campaign’s chair of leadership giving, indicates individual donors comprising the Peter Herdic and Tocqueville Society levels have shown steady increases in contributions. “Many of our donors contributing above the $500 level have increased their contributions this year. Their support, trust and confidence is vitally important to allow us to help so many others. Those wishing to make
year-end contributions can be assured their gift will be put to very good use right in our local community,” Frick stressed.

Those wishing to contribute to this year’s United Way campaign may do so by contacting the LCUW office at One West Third Street, Suite 208; Williamsport, PA 17701; by calling the office at 323-9448 or visiting  the organization’s website at www.lcuw.org.

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